Shillong, May 16: Marking a significant step towards her entrepreneurship journey, Sushmi Mazumdar, founder of The Taste of Shillong inaugurated her first retail outlet at Dreamland Arcade, Police Bazaar, Shillong.
At the core of her entrepreneurship journey, she had a retail shop selling ice-creams but due to the lack of supply and increase in demand, she could not match the customer’s needs.
This experience sparked an idea to start producing ice-cream of their own using kitchen gadgets found at home. Upon this business idea she received positive feedback and The Taste of Shillong was born.
Their mission is to open outlets in each and every district of Meghalaya and specially the tourist spots. And their vision is to bring into focus the innovative flavours to the world through our ice-cream which is found exclusively in Meghalaya.
Held at the Dreamland Arcade, Police Bazaar, Shillong, the inauguration began with a welcome speech by Luziana Wahlang, followed by the Ribbon cutting for the inauguration of the retail outlet by Smti. Saloni Verma, IAS, Executive Director, Meghalaya Basin Management Agency.
Speaking at the inauguration, Sushmi Mazumdar, founder of The Taste of Shillong , gave a self-introspection of her journey with the support from other fellow Entrepreneurs – The Fabulous family Store, and concluded with a special thanks to the PRIME Team for assisting in her entrepreneurial journey.
Speaking at the inauguration Smti. Saloni Verma, IAS, Executive Director, Meghalaya Basin Management Agency, congratulated the Taste of Shillong on the success of the launch and further added her first experience of the Bee Mee icecream at the local events and pop up Stores. She also thanked the PRIME team for the constant support and mentorsip.
Speaking at the inauguration, Smti. Mishmi Mazumdar, as the co-founder gave a vote of thanks to the attendees at the event and a special mention to the Executive Director Smti. Saloni Verma, IAS and the PRIME team.
Through the support of PRIME Meghalaya, Taste of Shillong received mentorship, exposure opportunities, incubation support and guidance that helped strengthen its entrepreneurial journey.
PRIME Meghalaya continues to support aspiring and emerging entrepreneurs across the state through incubation programmes, market linkages, training, funding support, networking opportunities and capacity building initiatives, while fostering a strong entrepreneurial ecosystem in Meghalaya.
This initiative really shows the government’s steady resolve to uplift homegrown brands, nudge creativity, and help youth-led ventures grow in a sustainable manner, while showcasing Meghalaya’s unique local products and indigenous flavours to wider markets.
The Taste of Shillong creates homemade ice cream with local fruits and local food products found exclusively in Meghalaya. The ice cream is made from scratch and is preservative free.
Their innovative flavours are Khasi Rice Ice Cream, Sohiong ice cream, Star Fruit ice cream and many more having developed more than 25 flavours successfully.
